What is it we need to do earn a vote of confidence from our audience? It is how we look, sound or is it what we say? Do actions count or is it an emotional reaction that instills confidence?

Today, the time we spend with folks is very limited so each interaction must count. Stephen Covey says we must invest in relationships like a bank making deposits so when you need to withdraw funds are available.

How we talk and act on what we say consistently begins to build confidence with those we have relationships with in all areas of business and life. When we do this in every interaction, we will have the confidence of our audience 90% of the time.